Houthoff Competition outlook 2024

As 2023 draws to a close, we look ahead to the main competition trends that we expect to define 2024. Developments in competition law and enforcement are more dynamic than ever.

Conventional competition law frameworks are being challenged with calls for revised theories of harm and new tools to address market failures. Big Tech in particular faces new regulatory and enforcement challenges, however there is also increasing attention for perceived market failures in other industries. Meanwhile, growing geopolitical rivalry and distrust is driving a more protective approach to inbound foreign direct investment, with transactions facing increased scrutiny. Add to this, the policy challenges of de-carbonisation and the cost-of-living crisis, and 2024 is likely to be another transformational year.

In this Competition outlook 2024, we identify the ten key competition trends to watch out for. We look back at recent developments and offer our predictions for the new year. 

You can download the Houthoff 2024 Competition outlook here.